When London won the Olympic bid on 6 July 2005 PR consultants across the capital began dreaming about and looking for their perfect sponsorship related role. Now as we approach the long awaited event Prospect discusses what the industry will do with the additional head count once the games and therefore the PR activity is over.

Over the last 7 years the PR sector has been spoilt by the plethora of Olympic led projects that have become available. The industries’ talent has been given the opportunity to work on some of the biggest campaigns UK PR has ever seen.
To be part of a major international event wouldn’t only bring about new challenges and prospects, but also provide kudos for the future.
 
But, what’s in store for those working on the Olympic scene after 2012, and have they had the foresight to start planning their PR future ahead of the masses?
 
There’s no doubt that those who landed Olympic focused PR roles are working on once in a life time projects but these roles have a shelf life and we can’t help but worry that the biggest winners may end up becoming the biggest losers.
 
Should you wish to discuss your options with us and stay, excuse the pun, ahead of the game, please drop us a line, we’d love to continue the discussion with you.

Veronique can be contacted via Veronique@prospectresourcing.com or 0207 497 0100